BORUSAN | Success Story

—— Borusan Otomotiv——

Borusan Otomotiv was established in 1984 as a BMW distributor with 47 employees. That year 16 automobiles and 2 motorcycles were sold. Over the time it has transformed into a company which incorporates valuable brands such as BMW, MINI, Land Rover and Jaguar. Known for its facilities technology, quality standards, competent employees, customer orientation, and social responsibility projects; Borusan Otomotiv has transformed into a company with a leading position in the industry, which has brought many innovations.

—-Data Quality Project—-

The processes of analyzing data, revealing data quality problems, determining the areas to be standardized, determining the standardization rules and the last step – deduplication of customers, were carried out.

Customer data was taken from different applications and systems and combined into a single and enriched common data pool. By automation of data, sustainability was provided.