Customer & Loyalty Management

Omnichannel Campaign & Loyalty Management

BROCHURE

Increase Customer Loyalty By ReShaping The Customer Experience Journey

Obase Promni is a marketing platform that can perform real-time customer-based campaign communication, campaign benefit management, and action/event management in multiple channels.

Using integrated and instant data, it offers an integrated campaign & benefit & action management platform that is suitable for omnichannel structures and is easily managed, independent of sales channels.

Multi-Channel

Real-Time Management

Cloud / Local Usage

User-Friendly Interface

Communication Management

Central Design Management

Business Outcomes

Works in integration with multiple channels and different frame types. Cashier, service, call center, web, e-commerce, mobile application, kiosk, wifi hotspots etc.
Real-time connection to all chanells.
Runs in cloud or local environment.
Enables you to manage campaign communication, benefit management and event/action management on the basis of customer, customer group, customer segment, store, region, location, channel from a central structure.
Useful front-end with a process structure that makes it easy to create campaign setups quickly.
Sampling feature to provide the opportunity to quickly monitor additional turnover on a campaign basis and real-time view on the campaign result reports.
Significant human resource savings with its ability to define campaign setups within 3 minutes and bring them live quickly, and automate repetitive campaign setups.
The ability to create the most complex and creative campaign setups with 7392 different types of campaigns and 154 different campaign models.

5x increase in conversion rates
Up to 70% increase in basket amounts
3x time efficiency in reporting and analysis
30% more increased orders
40% decrease in IT resource usage

Migros Türk T.A.Ş.

"We disrupted the concept of the store manager's office"

"We disrupted the concept of the store manager's office and recreated an office on Ipad and the sales floor. We selected the MicroStrategy Mobile Platform for this project and counted on our long time partner OBASE for the whole process. We have been working with OBASE for 20+ years, to deliver projects with operational excellence and innovation outcome of great team work."

Kerim Tatlıcı

Director of IT and R&D

L'Oreal

"Obase being existing technology partner, now L'Oreal can manage their budget faster than previously."

"L’Oreal used to rely upon excel for budget planning processes. They were not happy with their existing way of managing planning. Obase being their existing technology partner, now they can manage their budget faster than previously. The project saved time and increased operational efficiency."

Retail Budget Planning Project

Aras Kargo

"Self-service BI structure allows users to quickly generate reports while maintaining the transparency of data"

We have been using the MicroStrategy solution in our operations for more than 10 years in Obase consultancy. It was important for us to reduce the reporting requests from users. We reduced the incoming report requests by further increasing the use of self-service BI structure and training users.

Mehmet Zeki Güngör

BI ManagerAras Kargo

TURKCELL

"Brought us to the forefront in terms of operational perfection."

"Recently we have made a big breakthrough with MSTR and Obase. We launched our dashboards, which we is called the CEO cockpit, and the systems where we observe our real-time operation, which is called RTM (Real-time Monitoring). These have brought us to the forefront in terms of operational perfection."

İnanç Çakıroğlu

Director, ARTIFICIAL INTELLIGENCE, DATA ANALYTICS AND DATA SCIENCE

TURKCELL

"Obase deeply understands our needs and knows our data."

"Obase and Turkcell IT department has been working together for a long time. Obase understands our needs and knows our data in deep. We achieve our business goals with its expertise in using MicroStrategy capabilities."

Hilal Atılay

HR Director

EWE Turkey Holding

"Enabled us to make objective business strategies on single version of truth"

"OneIT project has enabled us to increase our operational efficiency with automated data transfer and to make objective business strategies on single version of truth."

Gökhan Ekşi

Retail and Trade Applications Manager

Ayaydin-Miroglio Group

"Reporting efforts decreased, and analysis and decision processes accelerated"

"As Ayaydın-Miroglio Group, we are using different separate systems at the same time. We felt the need to consolidate the data produced by these systems and to change the reporting infrastructure. Through our work with Obase, which we rely on retail and project experience, we gathered the data sources. Our reports were analyzed, and as a result, a successful consolidation was performed. In this way, while reporting efforts decreased, analysis and decision processes accelerated."

Hakan Duran

IT & E-Commerce Director

Borusan Otomotiv

"The business alliance with OBASE helped solve all these problems"

"Borusan Otomotiv has been developing a CRM application in its own field for about 10 years. Borusan Otomotiv decided to implement a new CRM application. In moving to the new CRM infrastructure, it aimed to solve the quality problems that occurred in the database for 10 years, to improve the quality of customer dedication and data. Borusan Otomotiv preferred the IBM Information Server product family and the business alliance with OBASE to solve all these problems."

Data Management Project

MicroStrategy

"Obase has an ability to deliver complex solutions and a strong team"

"Obase, one of MicroStrategy's business partners with experience, ability to deliver complex solutions and a strong team, played a crucial role in our success in Turkey. Maintaining, strengthening and expanding our loyal customer profile over the years will be our first priority."

Darrly Owen

Vice President & GM, MEA

Migros Türk T.A.Ş.

"We disrupted the concept of the store manager's office"

Kerim Tatlıcı

Director of IT and R&D

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