"By partnering with Obase, we transformed our entire process by digitizing demand optimization and order management operations. As G2M, we transitioned our stocking and shipping processes—from production to suppliers, warehouses, and customers—from a manually managed system to an AI-powered, intelligent system.
Through this digital transformation project, we achieved a 30% reduction in excess stock on the supplier side and a 60% improvement in product disposal rates. For our customers, we enhanced satisfaction by increasing product availability without overstocking. As a result, we gained a more competitive structure, cost advantages, and efficiency. At the same time, we took a significant step towards sustainability by optimizing our operations."
Furkan Akiner
General Manager